Affinity Biologicals’ Privacy Policy covers the collection, use and disclosure of personal information that may be collected by Affinity Biologicals anytime you interact with Affinity Biologicals, such as when you visit our website, purchase our products or use our services, either directly or through companies who provide our services on our behalf.
Affinity Biologicals is generally a business-to-business company, meaning we do not usually interact directly with the final consumers of our products. We do not collect information about consumers unless a particular consumer interacts directly with Affinity Biologicals.
Please take a moment to read the following to learn more about our information practices, including what type of information is collected, how the information is used and for what purposes, to whom we disclose the information, and how we safeguard your personal information. Your privacy is a priority at Affinity Biologicals, and we go to great lengths to protect it.
We do not sell your personal information to anyone. We will use your personal information only for the purposes that you would expect – to provide you with Affinity Biologicals’ products and services – and will only disclose it with your permission or if we are legally obliged to. We do use anonymous or aggregate data for a range of purposes, including improving our products and services.
What We Mean by “Personal Information”
In this privacy policy, the words “personal information” mean information that is about an identifiable individual, where the individual can be identified from the information or the identity of the individual can reasonably be inferred from the information when combined with other information that is available to Affinity Biologicals. “Personal information” does not include information that is anonymised or information in aggregate form, and does not include business contact information for an individual, where that information is only used to communicate with that person with regard to their employment, business or profession.
Why We Collect Personal Information
We collect your personal information because it is necessary to provide you with the service and because it helps us deliver a superior level of customer service. We will only collect personal information where it is reasonably necessary to provide you with the services you have requested.
What Information We Collect and How We May Use It
There are a number of situations in which your personal information is essential to provide you with our products and services or may help us give you better service. For example:
We will use personal information provided on our registration form by customers, collaborators, distributors and prospects of Affinity Biologicals who create a registered user account with Affinity Biologicals to enable them to gain access to specific information regarding Affinity Biologicals’ products and services, to view their order history and to manage their individual accounts.
When you interact directly with Affinity Biologicals, we may collect personal information relevant to the situation, such as your name, email address and contact preferences.
We also collect information for market research purposes—such as how you use our products and services—to gain a better understanding of our customers and thus provide more valuable service. This is completely internal and we do not sell this information to anyone.
For visitors to our website, we collect anonymous information regarding activities on our websites. This helps us to determine how best to provide useful information to customers and to understand which parts of our websites and services are of most interest to them.
When We Disclose Your Information
Affinity Biologicals takes your privacy very seriously. Affinity Biologicals does not sell or rent your contact information or other personal information to marketers. You control when your personal information is made available to others beyond Affinity Biologicals and our trusted service suppliers.
We may disclose your personal information without notice or consent if we are legally obligated or permitted to do so, such as in response to a court order or production order.
With Our Service Providers, Vendors, and Strategic Partners
There are also times when it may be advantageous for Affinity Biologicals to make certain personal information about you available to companies that Affinity Biologicals has a strategic relationship with or that perform work for Affinity Biologicals to provide products and services to you on our behalf. These companies are also obligated to protect your personal information in accordance with Affinity Biologicals’ policies, including this privacy policy.
How We Protect Your Personal Information
Affinity Biologicals takes precautions—including administrative, technical, and physical measures—to safeguard your personal information against loss, theft and misuse, as well as unauthorized access, disclosure, alteration and destruction.
We will only retain your personal information for as long as needed to fulfill the purposes for which it was collected, and as required by law. Once it is no longer needed or required, we will destroy your personal information in a confidential and secure manner. Under some circumstances we may anonymize or aggregate your personal information so that it can no longer be associated with you. We reserve the right to retain and use such anonymous and de-identified data for any legitimate business purpose without further notice to you.
Integrity of Your Personal Information
Affinity Biologicals has safeguards in place to keep your personal information accurate, complete, and up to date for the purposes for which it is used. Naturally, you always have the right to access and correct the personal information you have provided. You can help us ensure that your contact information and preferences are accurate, complete, and up to date by contacting us at the email address below. And you can request a copy of your personal information by contacting us at the email address below.
Cookies and Other Technologies
As is standard practice on many websites, Affinity Biologicals’ website may use “cookies” and other technologies to help us understand which parts of our websites are the most popular, where our visitors are going, and how much time they spend there. We use cookies and other technologies to study traffic patterns on our website, to make it even more rewarding as well as to study the effectiveness of our customer communications. And we use cookies to customize your experience and provide greater convenience each time you interact with us.
You can disable cookies on your browser, but certain features of the Affinity Biologicals website may not be available or may not function as intended once cookies are disabled.
As is true of most websites, we gather certain information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.
We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. We will not attempt to connect that technical information with any particular individual and will not use the information collected to market directly to that person.
Compliance with the Health Insurance Portability and Accountability Act (HIPAA): for U.S. Users Only
In the process of providing service and support Affinity Biologicals may, at times, access electronic data, report slips, and/or manually recorded data provided by our customers, collaborators or partners in the United States. We recognize the need to maintain such information in the strictest confidence and we comply with the requirements of the United States Health Insurance Portability and Accountability Act (HIPAA).
We limit the use of such data to providing service and support to our customers, conducting developmental work with collaborators or partners, or complying with relevant government regulations, investigations and reporting requirements.
Privacy Questions
If you have questions or concerns about Affinity Biologicals’ Customer Privacy Policy or data processing, please contact us at [email protected] or by postal mail at
140 Eileen Stubbs Avenue
Dartmouth, Nova Scotia
B3B 0A9 Canada
Attention: Elaine Benoit
Affinity Biologicals may update its privacy policy from time to time. When we change the policy in a material way a notice will be posted on our website along with the updated privacy policy.
Updated September 23, 2022